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5 COGNITIVE BIASES EVERY SALESPERSON SHOULD MASTER
Read this quick article to see how you can close more deals more frequently with cognitive bias. In the dynamic realm of sales, the ability to decode and harness the intricacies of human psychology is a game-changer. Cognitive biases, those subtle yet potent patterns of thought that shape our perceptions and decisions, wield significant influence...

Trevor Ambrose
Feb 21, 20243 min read


WHAT MADE MARTIN LUTHER KING JR’S FAMOUS SPEECH SO POWERFUL?
Read this quick article to learn how you can use Martin Luther King Jr's speech to level up your public speaking game. Martin Luther King Jr. is celebrated not only for his tireless activism in the civil rights movement but also for his remarkable skill in speechwriting and public speaking. His ability to craft powerful...

Trevor Ambrose
Feb 14, 20244 min read


HOW TO USE YOUR HANDS EFFECTIVELY WHEN GIVING A SPEECH
Read this quick article to learn how you can empower your next speech, pitch or presentation with hand gestures. Effective communication involves more than just words; it encompasses body language, tone of voice, and gestures. When delivering a speech or presentation, your hands can be powerful tools to enhance your message and engage your audience...

Trevor Ambrose
Feb 9, 20243 min read


EXPLORER MIKE HORN’S KEY FOR PRODUCTIVITY
Unlock the key to productivity, inspired by explorer Mike Horn. Staying motivated is a real challenge in today's changing world. What if I told you there is a way to achieve consistency throughout the year. Step into the shoes of Mike Horn, navigating challenges with unwavering determination. When asked about how he has stayed so...

Trevor Ambrose
Feb 2, 20242 min read


5 STRATEGIES TO INCREASE WEBSITE ENGAGEMENT
5 strategies to increase website engagement In the fast-paced digital era, having a compelling online presence is essential for businesses. Your website serves as a virtual storefront, and making it engaging can significantly impact your audience's perception and interaction. Here are five strategies tailored for business owners and web designers to enhance their website's appeal...

Trevor Ambrose
Jan 25, 20242 min read


JEFF BEZOS'S WINNING SALES STRATEGY: BUILDING CUSTOMER-CENTRICITY INTO THE DNA OF AMAZON
Jeff Bezos's Winning Sales Strategy: Building Customer-Centricity into the DNA of Amazon Jeff Bezos, the founder and former CEO of Amazon, is widely recognised as a visionary leader who revolutionised the e-commerce industry. One of the key elements that contributed to Amazon's unprecedented success is Bezos's innovative sales strategy, which prioritises customer-centricity and long-term relationships...

Trevor Ambrose
Jan 16, 20242 min read


HOW TO WRITE ANY SPEECH
Read below to see how you can write any speech Public speaking is a powerful tool in the arsenal of any sales professional. Whether you're pitching a product, presenting to clients, or addressing a crowd at an industry event, the ability to craft and deliver an effective speech is a skill that can elevate your...

Trevor Ambrose
Nov 15, 20233 min read


WRITE SUCCESSFUL STORIES IN 6 SIMPLE STEPS
Write Successful Stories in 6 simple steps Storytelling is an art form that transcends cultures and generations. It has the power to captivate, inspire, and convey messages in a way that facts and figures alone simply cannot. In the realms of sales and public speaking, a well-crafted story can be the difference between a forgettable...

Trevor Ambrose
Oct 26, 20232 min read


FIVE STRATEGIES TO ELEVATE SALES PRODUCTIVITY IN YEAR-END HUSTLE
Five Strategies to Elevate Sales Productivity in Year-End Hustle As the year draws to a close, the pressure to meet and exceed sales targets intensifies. For sales professionals, these final months present a unique opportunity to showcase their prowess and finish strong. In this article, we delve into five pivotal strategies tailored specifically for sales...

Trevor Ambrose
Oct 19, 20232 min read


FROM SCREEN TO BEAN: HUGH JACKMAN’S GUIDE TO COMMUNITY TRANSFORMATION
Beyond the glitz and glamour of Hollywood, Hugh Jackman has woven a unique tale of entrepreneurship and community impact. His venture, the Laughing Man Coffee, is a testament to his vision of not only crafting exceptional coffee but also making a meaningful difference in the lives of coffee farmers. From Screen to Bean: Hugh Jackman's...

Trevor Ambrose
Oct 9, 20232 min read


ZIG ZIGLAR: THE ART OF PERSUASION AND POSITIVE INFLUENCE
Zig Ziglar, the renowned sales expert, was not just a master of techniques, but also a paragon of empathy and understanding. One of his most poignant stories, known as the Shoe Store Miracle, not only showcases his remarkable sales skills but also imparts a profound lesson about the importance of connecting with your audience on...

Trevor Ambrose
Oct 4, 20232 min read


THE STEVE JOBS PRESENTATION THAT REVOLUTIONISED APPLE
Public speaking has the potential to be a game-changer in the world of sales. Few understood this better than the late Steve Jobs, co-founder of Apple Inc. His ability to captivate audiences and turn skeptics into loyal customers is a testament to the power of persuasive communication. Today, we delve into a historic presentation that...

Trevor Ambrose
Sep 13, 20232 min read


HOW TO COMMUNICATE PRICING
Customers need to know your prices. Read this quick article to learn how you can effectively communicate pricing with your target audience. Mastering the art of communicating pricing is an essential skill that can greatly influence business success and stakeholder relationships. Whether you'e a salesperson, manager, executive, CEO, or aspiring public speaker, here are five...

Trevor Ambrose
Aug 31, 20232 min read


HOW TO BE ARTICULATE
Being articulate can help you get anywhere in life. Read this quick article to learn how you can boost your confidence this year. In the realm of business, effective communication is a cornerstone of success. Whether you're a salesperson closing deals, a manager leading a team, an executive presenting strategies, or a CEO addressing stakeholders...

Trevor Ambrose
Aug 28, 20232 min read


HOW TO USE SALES INCENTIVES
In sales, it's important to keep your team motivated Read this quick article to learn how you can boost cashflow this year. In the fast-paced world of sales, where targets and quotas dictate success, the driving force behind remarkable achievements often goes beyond mere sales strategies. The engine that truly propels salespeople and executives toward...

Trevor Ambrose
Aug 24, 20233 min read


HOW TO CONNECT WITH ANYONE
No matter your industry, it's crucial to connect with anyone. Read this quick article to learn how you can do just that. In the world of sales and public speaking, the ability to connect with others is a crucial skill that can make all the difference. Whether you're aiming to close a deal or engage...

Trevor Ambrose
Aug 15, 20233 min read


HOW TO NAIL LONG-TERM BUYING CYCLES
Long-term buying requires a key selling strategy. Read this quick article to learn how you can empower your long-term buying cycle. In a world driven by changing trends and evolving markets, long-term buying cycles offer unique challenges and opportunities for sellers. Whether you're managing a business or providing services, understanding how to navigate extended purchasing...

Trevor Ambrose
Aug 10, 20232 min read


HOW TO NAIL SHORT-TERM BUYING CYCLES
Short-term buying requires a key selling strategy. Read this quick article to learn how you can empower your short-term buying cycle. In the fast-paced world of commerce, short-term buying cycles present both challenges and opportunities for sellers. Whether you're running an e-commerce business, managing a retail store, or offering services, understanding how to effectively navigate...

Trevor Ambrose
Aug 7, 20233 min read


PUBLIC SPEAKING TIPS FOR EXTROVERTS
Extroverts naturally thrive when public speaking. Read this quick article to learn how you can leverage your extroversion when presenting. Public speaking for extroverts is more than just a platform to shine—it's an opportunity to harness your natural superpowers and captivate your audience with your infectious energy. Extroverts thrive in social settings, drawing strength from...

Trevor Ambrose
Aug 4, 20233 min read


PUBLIC SPEAKING TIPS FOR INTROVERTS
Public speaking isn't only for extroverts. Read this quick article to learn how you can leverage your introversion when presenting. Public speaking can be a daunting task for many, especially for introverted individuals who thrive in quieter, more solitary environments. The thought of addressing a crowd, expressing ideas, and being the centre of attention can...

Trevor Ambrose
Aug 1, 20233 min read
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